UX / UI DESIGN
A user-centered mindset for visually appealing designs, subtle details and brand guidelines combined to innovative interfaces across various touch points became my daily companion.
RESEARCH + STRUCTURE + CONCEPT AND STRATEGY + DESIGN CREATE + CROSS BROWSER/DEVICE
BRANDING AND CAMPAIGNS
Translate one strong idea into a number of different media. This comes in handy when you want to design a visual brand identity that communicates as clear as plain daylight.
BRAND DESIGN + MARKETING + DIGITAL CAMPAIGNS + SOCIAL MEDIA AND EMAIL MARKETING
FRONT END DEVELOPMENT
I know how to create your website to run across devices with responsive and developed using the latest techniques available. Front End development: HTML5, CSS3, LESS, SASS, Java Script, JQuery, GitHub.
PROGRAMING + FUNTION + USABILITY + DESING AND TESTING
Senior UX/UI Designer with 10+ years of experience. Advanced experience in: Responsive Web Design, Mobile app Design, User Experience, User Interface, Branding, Press, Digital Media, Digital Marketing, Project leadership, Digital Strategies and Front End development: HTML5, CSS3, LESS, SASS, Java Script, JQuery, Frameworks (Bootstrap, Foundation). Git Version Control System. CMS Administration (Drupal, WordPress).
Bilingual : English/Spanish
Experience with tools such as: Adobe CC Suite, Adobe XD, Photoshop, Illustrator, InDesign, After Effects, Sketch, Axure, Invision, Figma, Zeplin, Digital Publications DPS, Sublime Text, Atom, GitHub.
Alejandra is a very talented designer that I had the pleasure of working with. She excels at being able to come up with elegant and creative solutions to user problems. She is able to meet deadlines, come up with multiple solutions. She needs minimal oversight and has very strong collaboration skills especially when working with diverse teams.
Ale is a pleasure to work with and an awesome collaborator. Because she knows her way in and out of Photoshop, she has quick turnaround times at high levels of quality. Her thoughts and insights are valuable assets in turning out the best quality product.
She’s very easy to talk with and can brighten a room with her presence.
Alejandra was responsible for redesigning our company’s website and doing some graphic design for our brand. She was a great partner to work with, very supportive, attentive, creative and competent. During this project, she was always very flexible and professional. I would definitely work with her again.